Our Video Styles to Tell Your Story

video style

Promo Video

Duration: 15-60 seconds

Purpose

Quickly captures attention to promote a product, service, or event in an engaging and dynamic way. Ideal for campaigns, product launches, and promotions.

Key features

  • Quick transitions, snappy visuals
  • Attention-grabbing B-roll
  • Graphics or animations
  • Music to enhance visual choreography

Ideal placement

  • Facebook and Instagram (posts and ads)
  • Websites for quick glimpses of products and brand style

video style

Mini Documentary

Duration: 2-3 min

Purpose

Provides a focused narrative on key elements of a larger topic. Ideal for brand stories, educational pieces, or project recaps, offering quick, impactful messaging for busy audiences.

Key features

  • Concise storytelling via visuals, interviews, or voiceovers
  • Focuses on key moments, events, or individuals
  • Provides a snapshot of a broader narrative

Ideal placement

  • Social media
  • Website homepages
  • About pages
  • Internal presentations

video style

Documentary

Duration: 7-25 min

Purpose

Tells an in-depth, narrative-driven story that builds emotional connection and audience engagement. Ideal for brand storytelling, social causes, or product journeys.

Key features

  • High production value with a clear narrative arc
  • Incorporates interviews, B-roll, and music
  • Builds a strong viewer connection

Ideal placement

  • YouTube channels
  • Websites
  • About pages

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